Monthly Archives: March 2015

Public Relation Opportunities for Higher Education

By Jennie May ’17 As a member of the social media team for Whitman the School of Management I am able to sit in and blog about events happening around the school. My latest post focused on the current Biz

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Staying Competitive in the PR Industry

By Sarah Graham   As public relations and marketing professionals battle it out for a spot in the C-Suite, it is increasingly important for research to be integrated into the PR campaign process. Since PR is widely viewed as a

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What’s New With EDGE

Every spring semester, our EDGE members work with real clients to practice and strength the PR skills they developed in the fall. The work is pro bono and benefits Syracuse University organizations, local businesses, and PRSSA students. This semester, EDGE

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GUEST BLOG: Students Who Understand The Real Keys To Crisis Communications

By Matt Friedman, co-founder of Tanner Friedman – Strategic Communications, former TV news producer and graduate of Syracuse University The following post originally appeared on March 3 on Tanner Friedman: Last week, I had the privilege to lead a discussion on

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The CSR Trend: Consumers are Demanding Responsible Companies

By Sarah Graham An article released last August by The Guardian stated that several of the top public relations firms in the U.S. formally announced they will not be representing clients who avoid the issue of climate change, also known

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‘Cuse Chronicles by a CEO – The Video the President Did That Everyone is Talking About

By Philip A. Nardone, Jr., president and founder of PAN Communications and adjunct professor at Syracuse University The following post originally appeared on February 24 on prSPEAK: In today’s world, it is all about taking risks. Doing the same old

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‘Cuse Chronicles by a CEO – Thoughts on a Train

By Philip A. Nardone, Jr., president and founder of PAN Communications and adjunct professor at Syracuse University The following post originally appeared on February 16 on prSPEAK: The past few weeks have been a little bit like Groundhog Day here

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